Customer loyalty loss

Customer loyalty loss calculation = Total number loyal customers loss ÷ Total number of loyal customers during the period

It is part of the critical sales ratios.

It measures the loss of loyal customer.

→ Sales dashboard

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Average profit per customer

Average profit per customer calculation = Total net profit ÷ total number of customers

It is part of the sales activity ratios.

It measures the average profit got out of each customer.

→ Sales dashboard

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Average sale per customer

Average sale per customer calculation = Total sales ÷ total number of customers

It is part of the sales activity ratios.

It measures the average money got out of each customer.

→ Sales dashboard

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